Masala TV is one of the most popular cooking TV channel in Pakistan. Almost all the significant and leading chefs of Pakistan present their cooking shows on this TV. Some of the best known chefs all over the Pakistan from this TV channel include: Chef Zakir, Chef Gulzar, Zubaida Apa and a lot more. Masala TV is the first TC channel in the world that is dedicated to food only for 24 hours. It is an Urdu TV channel. It was launched in the year 2006 on 22 November.